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FRANCHISING A BUSINESS | RESOURCE ARCHIVE
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| Five Reasons Why Franchising Without a Franchise Consultant is Reckless |
 by Dr Callum Floyd
Callum Floyd, Director of Franchize Consultants in New Zealand, explains five important reasons why a franchise development consultant is pivotal when franchising a business. |
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| Beware the Multi-Unit Franchising Love Affair |
 by Greg Nathan
Greg Nathan, Chairman, Franchise Relationships Institute, highlights some common challenges associated with multi-unit franchising. |
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| Stop
Selling & Start Recruiting |
 by
Joe Mathews
Sell and pay the consequences. Joe Mathews, Founding Partner, Franchise
Performance Group, explains the important difference between franchise
sales and franchise recruitment. |
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| The "Be Your Own Boss" Franchise Myth |
 by Sean Kelly
Franchise marketer, Sean Kelly (President, IdeaFarm), warns franchisors against perpetuating the BYOB myth. |
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| Minimum Performance Levels in Franchising |
 by Dr Callum Floyd
This article explains the concept of minimum performance criteria and discusses their application. |
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The Hardest Job in Franchising: Turning Down the Check |
 by Mark Siebert
Mark Siebert, CEO of iFranchise Group, addresses a key lesson for prospective franchisors (that many experienced franchisors learnt the hard way). |
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Developing a Proper Franchise Program |
 by Michael H. Seid
Michael H. Seid, Managing Director of Michael H. Seid & Associates LLC, explains the foundations of a well-structured franchising expansion program. |
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| Federal Judge Likens Franchising as Business to "Modified Ponzi Scheme" and Holds that Franchisor is Employer of Massachusetts Franchisees |
 by Arthur L. Pressman and Gregg A. Rubenstein
Nixon Peabody’s Arthur L. Pressman & Gregg A. Rubenstein comment on the case and issues presented to franchisors. |
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| Retail Modeling - The science behind encroachment avoidance? |
 by Michael H. Seid
Michael Seid, Managing Director of Michael H Seid & Associates discusses design and management issues relating to territories – and encroachment avoidance. |
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| Finding Expert Franchising Help |
 by Mark Siebert
Mark Siebert, CEO of iFranchise Group, explains how choosing the right experts during your early franchising phase can translate to long-term success. |
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| Are all Franchisee Training Programmes Alike? |
 by Michael Seid and Kay Marie Ainsley
No, say Michael Seid and Kay Marie Ainsley, Managing Directors of Michael H. Seid & Associates, LLC. Franchisors listen up. Franchisees look out. |
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| The ABCs of Growing Smart |
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by Mark Siebert
Mark Siebert, iFranchise CEO, provides expert tips for developing your franchise's national expansion plan. |
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| Determining Fees
and Other Pricing Issues |
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by Michael H. Seid
Determining appropriate franchise income streams and setting their
levels is one of the most difficult and important structural decisions
made during the franchise system development process. Michael Seid
explains some of the options, complexities and methods involved in
determining the optimal income mix. |
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| Should You Sell Franchises or Build a Chain? |
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by Mark Siebert
Just because a particular business can be franchised does not mean it should be franchised. Mark Siebert, CEO of iFranchise, explains why. |
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| Franchise
versus Company Operations |
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by Phil Blain
Whether to run a mix of franchised and company operations is a question
which every franchisor inevitably faces. Phil Blain, Principal at
the Franchise Alliance, Australia, provides answers. |
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| Selling Your Franchise at a Trade Show |
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by Mark Siebert
Mark Siebert, iFranchise CEO, walks us through marketing a franchise at a trade show. This article includes background information, tips for choosing shows and making the most from your expo investment. |
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| Franchise
Development - Doing it Right |
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by Michael H. Seid
Is my business franchiseable and what steps should be taken? Michael
H. Seid, Managing Director of Michael H. Seid & Associates, a
specialist franchise advisory organisation, provides a logical and
comprehensive framework for newcomers considering franchising a business. |
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| Franchising
an Established Business |
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by Dr Callum Floyd
Written for a New Zealand audience, this article features some of
the key advantages and challenges associated with franchising a business. |
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| Franchising
Your Business |
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by Mark Siebert
How do you tell when a business 'franchisable'? What are the benefits
of franchising, and what is involved? In this article Mark draws on
his experience in franchising to explore each of these issues. |
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